Making MMM accessible to every growth team
For decades, Marketing Mix Modeling has been locked behind $75K+ consulting contracts, six-month timelines, and teams of PhDs. Only the largest enterprises could afford to understand what their marketing spend was actually doing.
Meanwhile, every business spending on ads has the same fundamental question: what's actually working?
We built Spendmix because we believe the answer shouldn't cost six figures. With advances in open-source Bayesian modeling and modern cloud infrastructure, there's no reason MMM can't be self-serve, affordable, and just as rigorous.
Artem Reiter
Founder & CEO
10+ years in digital analytics, with deep expertise in GA4, Google Tag Manager, and server-side tagging. Over 200+ analytics projects delivered across e-commerce, SaaS, fintech, and lead generation.
After spending years helping businesses set up tracking and attribution, I saw firsthand how broken the system is. Last-click attribution misallocates millions. Multi-touch models are better but still flawed. And the one methodology that actually works -- Marketing Mix Modeling -- was inaccessible to 99% of the market.
Spendmix exists to change that. We're taking the rigor of enterprise MMM and putting it in the hands of every marketing team that cares about where their budget goes.
Built on proven technology
Open-source Bayesian modeling at the core, secure OAuth connectors for data collection, and enterprise-grade infrastructure with a startup-friendly interface.
Open Source Foundation
Built on a peer-reviewed, open-source Bayesian MMM framework. No black boxes, no proprietary lock-in.
Enterprise Security
SOC 2 compliant infrastructure, encrypted data at rest and in transit, and strict tenant isolation. Your data never leaves your boundary.
Self-Serve UX
Designed for marketers, not data scientists. Connect your data sources, run models, and get actionable insights without writing code.
What we stand for
Transparency
Open methodology, credible intervals instead of false precision. You see exactly how your model works and what confidence levels mean.
Accessibility
Plain-language insights, fair pricing, and no PhD required. Every growth team deserves to understand what drives their revenue.
Privacy
Your data stays yours. No cross-tenant modeling, no data sharing, no selling insights. Strict isolation by design.
Join us in democratizing marketing analytics
Every business spending on ads deserves to know what's working. Start your journey with Spendmix today.